AlertSite and Google Analytics Integration

AlertSite provides Google AnalyticsTM data overlay free of charge, as part of the Monitoring Suite core technology. Google Analytics is free from Google. See the Google Analytics Getting Started Guide.

Google Analytics is only available to AlertSite customers who have authorized us to overlay Google Analytics (GA) data with AlertSite monitoring data. This is done by correlating web pages in an existing Google Analytics Account with selected devices in the AlertSite account.

Google Analytics Data Overlay

The Google Analytics overlay displays a large number of metrics (see the Supported Google Analytics Metrics table below). For a description of these metrics, go to Dimensions & Metrics Reference.

To integrate Google Analytics data into your AlertSite console:

  • Navigate to Configurationgoogle_icon.png Google Analytics
  • In STEP 1: Login to your Google Analytics account: Select your Client ID from the dropdown (if you have multiple Google Analytics accounts, click on the Add Account button to reference your other accounts)
  • Click the Login button
  • In STEP 2: Device mapping: A table with two columns is displayed
    • Google Analytics Website Profiles with a dropdown list, initialized to ---NONE---, of your Google Analytics profiles for the logged in account
    • AlertSite Devices with a dropdown list, initialized to ---NONE---, of your AlertSite devices
  • Click the dropdown menu for your Google Analytics profile to select one
  • Click the dropdown menu for the AlertSite device you want mapped to that Analytics Tracking Profile
  • To map additional tracking profiles to other AlertSite devices, click ADD to the right of the last mapping
    NOTE: you can map additional AlertSite devices to the same profile if desired
  • Click Submit to save your mapping and click OK in the dialog with Your update has been saved.


AlertSite uploads the Google Analytics data and overlays the data on a graph. Customers can see the data only in their own accounts. Devices that have Google Analytics data applied have a google_icon.png icon appearing to the right of the device name on the AlertSite Dashboard.


You can click on the icon to display the Google Analytics Setup page.

To see the graph overlay, click the check box to the left of the device name with the GA icon. The graph displays Response Time over Pageviews by default. To select a different secondary (Analytics) metric, click on the "wrench" icon in the upper right of the configuration dialog:


Select the Analytics item you want from the Display Overlay dropdown, for example, Visitors:


The Google Analytics data will be displayed over the performance data.

You can also display the overlay on a per-location basis by clicking the Show Locations check box. Below is an example with all locations selected:


AlertSite access to view customer Google Analytics data combined with AlertSite data is restricted to designated AlertSite employees who have authorized access rights and are under Non-disclosure Agreements.

See also AlertSite Dashboard.

Supported Google Analytics Metrics

The following table shows the list of Google Analytics metrics currently supported by AlertSite:

Metric Dimension Description
Visits Session ga:visits
Visitors Visitor ga:visitors
Pageviews Page Tracking ga:pageviews
Pages/Visit Page Tracking ga:pageviewsPerVisit
Average Time on Site Page Tracking ga:avgTimeOnSite
Bounce Rate - Entrance Page Tracking ga:entranceBounceRate
Bounce Rate - Visit Page Tracking a:visitBounceRate
New visits Visitor ga:newVisits
Unique Pageviews Page Tracking ga:uniquePageviews
Exit Page Tracking ga:exits
Goal Conversion Rate All Goal ga:goalConversionRateAll
Total Goal Value All Goal ga:goalValueAll
Goal Completions All Goal ga:goalCompletionsAll
Goal Abandonment Rate All Goal ga:goalAbandonsAll
Transactions Ecommerce ga:transactions
Average Order Value Ecommerce ga:revenuePerTransaction
Quantity of Purchase Items Ecommerce ga:transactions
Total Transaction Revenue Ecommerce ga:transactionRevenue
Unique Purchases Ecommerce ga:uniquePurchases
Product Revenue Ecommerce ga:itemRevenue
Average Revenue per Item Ecommerce ga:revenuePerItem
Average Items Ecommerce ga:itemsPerPurchase
Total Amount of Tax Ecommerce ga:transactionTax
Total Shipping Cost Ecommerce ga:transactionShipping

Tutorial: How to Set Up Google Analytics OAuth 2.0 Credentials for Google API v3.0

This tutorial provides step-by-step instructions for migrating to OAuth 2.0 Credentials for Google API v3.0. This is required by AlertSite in order to use Google Analytics-to-AlertSite-device mapping.

  1. First, go to Google APIs Console. If you are not already logged in to Google, provide your Email and Password to sign in.
  2. If you have not already created a Project you will be prompted to do so, and then be returned to this screen:

    On the left, click the APIs link under APIs & auth.

  3. Scroll to the Analytics API and turn it ON

  4. Tne Analytics API should now appear at the top and show it is ON.

  5. Next, click the Consent Screen link on the left and complete at least the Email Address and Product Name sections (these are required).

  6. Now click the Credentials link on the right. The Client ID and Client Secret appear at the top right of the page.

  7. In another tab, go to the AlertSite Console Google Analytics Setup screen and follow the applicable steps below:

    • New Google Analytics Customers:
      • Click the Add Account button

    • Existing Google Analytics Customers:
      • In the Account (Client ID) field, select any account marked DEPRECATED:


      • Read the Informational Message box that appears, then click OK. Three buttons, Add Account, Edit Account, and Delete Account, will appear below the Account (Client ID) field:

      • Click the Edit Account button to display the account information form:


  8. Copy and paste the Client ID and Client Secret from the Google Analytics API Access screen into the appropriate fields in the AlertSite Google Analytics Setup screen
  9. Click the Get Code button to the right of the Authentication Code field, then click Accept access in the Permissions dialog that appears
  10. Copy and paste the Authentication code returned into the Authentication Code field in the Google Analytics Setup screen
  11. Click Save to save the Account Information

The device mapping that was set up with the DEPRECATED account will be maintained with the new credentials. Login to the new account to make any changes.

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