Google Analytics Data Overlay
AlertSite provides Google Analytics
TM data overlay free of charge, as part of the Monitoring Suite core technology. Google Analytics is free from Google. See the Google Analytics
Getting Started Guide.
Google Analytics is only available to AlertSite customers who have authorized us to overlay Google Analytics (GA) data with AlertSite monitoring data. This is done by correlating web pages in an existing Google Analytics Account with selected devices in the AlertSite account.
The Google Analytics overlay displays a large number of metrics (see the
Supported Google Analytics Metrics table below). For a description of these metrics, go to
Dimensions & Metrics Reference.
To integrate Google Analytics data into your AlertSite console:
- Navigate to Configuration→
Google Analytics
- Enter your Google Analytics login information in STEP 1: Login to your Google Analytics account (if you have multiple Google Analytics accounts, click on the Add Account button to reference your other accounts)
- Enter the Google Analytics password for the selected account (the password is encrypted - no visible characters or numbers; AlertSite utilizes a secure connection (HTTPS) to send the encrypted password to Google)
- Click Login; the list of all your Google Analytics profiles for the logged in account will be displayed in STEP 2: Device mapping, with dropdown lists of your AlertSite devices
- Click the drop-down menu to select any AlertSite devices you want mapped to any of your Analytics Tracking Profiles
- Click Submit to save your mapping
AlertSite uploads the Google Analytics data and overlays the data on a graph. Customers can see the data only in their own accounts. Devices that have Google Analytics data applied have a

icon appearing to the right of the device name on the AlertSite Dashboard.
You can click on the icon to display the Google Analytics Setup page. It is also available by clicking the
Analytics button on the
Account→Manage Account screen.
To see the graph overlay, click the check box to the left of the device name with the GA icon. The graph displays Response Time over Pageviews by default. To select a different secondary (Analytics) metric, click on the "wrench" icon in the upper right of the configuration dialog:
Select the Analytics item you want from the
Display Overlay dropdown, for example,
Visitors:
The Google Analytics data will be displayed over the performance data.
You can also display the overlay on a per-location basis by clicking the
Show Locations check box. Below is an example with all locations selected:
AlertSite access to view customer Google Analytics data combined with AlertSite data is restricted to designated AlertSite employees who have authorized access rights and are under Non-disclosure Agreements.
See also
AlertSite Dashboard.
Supported Google Analytics Metrics
The following table shows the list of Google Analytics metrics currently supported by AlertSite:
| Metric |
Dimension |
Description |
| Visits |
Session |
ga:visits |
| Visitors |
Visitor |
ga:visitors |
| Pageviews |
Page Tracking |
ga:pageviews |
| Pages/Visit |
Page Tracking |
ga:pageviewsPerVisit |
| Average Time on Site |
Page Tracking |
ga:avgTimeOnSite |
| Bounce Rate - Entrance |
Page Tracking |
ga:entranceBounceRate |
| Bounce Rate - Visit |
Page Tracking |
a:visitBounceRate |
| New visits |
Visitor |
ga:newVisits |
| Unique Pageviews |
Page Tracking |
ga:uniquePageviews |
| Exit |
Page Tracking |
ga:exits |
| Goal Conversion Rate All |
Goal |
ga:goalConversionRateAll |
| Total Goal Value All |
Goal |
ga:goalValueAll |
| Goal Completions All |
Goal |
ga:goalCompletionsAll |
| Goal Abandonment Rate All |
Goal |
ga:goalAbandonsAll |
| Transactions |
Ecommerce |
ga:transactions |
| Average Order Value |
Ecommerce |
ga:revenuePerTransaction |
| Quantity of Purchase Items |
Ecommerce |
ga:transactions |
| Total Transaction Revenue |
Ecommerce |
ga:transactionRevenue |
| Unique Purchases |
Ecommerce |
ga:uniquePurchases |
| Product Revenue |
Ecommerce |
ga:itemRevenue |
| Average Revenue per Item |
Ecommerce |
ga:revenuePerItem |
| Average Items |
Ecommerce |
ga:itemsPerPurchase |
| Total Amount of Tax |
Ecommerce |
ga:transactionTax |
| Total Shipping Cost |
Ecommerce |
ga:transactionShipping |
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